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Startup Engineering I

Winter

Gründungsvorbereitungen

(engl. Startup Engineering I )

Modulnummer: FIN-INF-110322
Link zum LSF: LSF
Verantwortung: Prof. Dr. Graham Horton
Dozent:in: Prof. Dr. Graham Horton
Lehrveranstaltungen:
  • Vorlesung Startup Engineering I
  • Übung Startup Engineering I
Verwendbarkeit: - B.Sc. INF: Schlüssel- und Methodenkompetenzen
- B.Sc. CV: Schlüssel- und Methodenkompetenzen
- B.Sc. INGINF: Schlüssel- und Methodenkompetenzen
- B.Sc. WIF: Gestalten und Anwenden - Wahlpflicht
- B.Sc. INF (bilingual): Schlüssel- und Methodenkompetenzen

Kürzel

SE 1

CP

5

Semester

Winter

Fachsem.

None

Dauer

1 Semester

Sprache

deutsch

Niveau

Bachelor

Angestrebte Lernergebnisse:
Graduates of this module ...

  • know and understand important success factors of start-ups
  • can describe a product idea according to several criteria
  • know the preparatory steps for founding a lean startup
  • can characterize a target group
  • can design a customer acquisition process
  • have gone through some of the preparations for founding a start-up in a team
  • evaluate the quality of teamwork and their own contribution to the result

Inhalt:

  • Teamwork
  • The Lean Startup principle
  • Plausibility check of a minimal business model
  • Assessment of the market potential of a product
  • Problem-solution fit and product-market fit
  • Customer journey map
  • Customer persona
  • Validation of start-up hypotheses

Arbeitsaufwand:
56 h attendance time + 94 h independent project work

Prüfungsvorleistungen: Studien-/Prüfungsleistungen: Lehrform / SWS:

  • Milestone presentations

  • Term paper

  • 2 SWS Lecture
  • 2 SWS Exercise

Voraussetzungen nach Prüfungsordnung: Empfohlene Voraussetzungen:

None

  • Interest in the development of product ideas
  • Interest in and willingness to work on projects and in a team

Medienformen: Literatur:


  • Eric Ries: The Lean Startup
  • Diverse Internet-Quellen (werden in der Veranstaltung bekanntgegeben)

Hinweise:
Success in this module depends heavily on the quality of project and team work!